Website Planning and Creation in Brief

Today, every medium to small business is demanding a digital presence and the first step to get an online presence is to establish a website. The purpose of a site is to provide intended services in an organized and user-friendly manner. The more organized and user-friendly it is, the more visitors it will draw to the site. The key behind an effective and powerful website like EnterpriseWebCloud is proper planning and designing with legal rights procured. Site planning and creation can be performed using the following steps:

Clear out your objective first. And for that, get acquainted with:

Your website concept

• Analyze your concept & material

According to the statistics, 80% of visitors are less likely to return to a site after an uneventful experience. Poorly designed & developed websites can not go a long way. You have to carefully plan your site along with the elements to be included.

• Check on the latest web trends

The most scalable sites today have high loading speed, bot plugins, high interactivity, and so on. You need to consider the latest trends that help in escalating the website’s visibility and overall performance.

• Stay user-centric

A website is of no use if it isn’t built from the user’s perspective. Only the user-centered sites drive out the desired output as they provide relevant content to the users besides focusing on its business objectives. Also, users prefer to stick with the sites that give access to information efficiently and quickly. Think user-friendly to earn huge digital success.

• What business will your website promote?

Integrate your business objectives, user-oriented key features, and technology to be used to outsmart your digital presence.

Type of website you want

• Static Site

These are fixed and the most simplistic sites where you cannot make any changes. It is made in HTML, and its demographics such as content, images, multimedia, etc are fixed. Due to the various limitations, these websites are cheaper and easier to create. Viewing these sites on different devices doesn’t change the way they look. They remain the same.

• Dynamic Website

These websites contain dynamic web pages that mean you will view different content every time you visit a website. It follows a database to access the required information. These websites are built using a database-driven content management system like WordPress, Joomla, Magento. Dynamic sites have a more personal and interactive user experience. However, these websites are more complex than static sites.

• Responsive Website

Today, 40% of web traffic is on smartphones. Responsive sites are well optimized for smartphones and tablets. These websites appear differently on every device. They are responsive because they respond to every screen size. The elements get contracted or stretched according to the size of the screen simultaneously.

Purpose of your website

• Personal site
• Business Website
• Ecommerce site
• Website Portal
• Magazine
• Blog

Types of hosting service

• Virtual Private Server

It shares one physical server but acts like a separate virtual server. In this, virtualized server resources are made available to the end-users.

• Shared Web Hosting Service

It is an arrangement where you can keep several websites on the same server. It is the cheapest way of hosting as you are chipping in with others to enjoy the provided facilities.

• Affordable
• No technical knowledge is required
• Pre-configured server
• Managed server administration
• Amazing Native website management features
• Dedicated Web Hosting Service

This service gives you exclusive rental rights where you avail of full control over the web server. You can accomplish whatever you want as you secure full root and admin access.

• Full access over hosting server
• Highly secured
•  Improved website performance
• Guaranteed resources availability
• Cloud-Based Web Hosting Service

This hosting service avails you of on-demand access to CPU, RAM, Internet, and other security services. In cloud hosting, gain access to distributed resources other than renting space from one shared network.

• Reduced Latency Issues
• Increased Resource Availability
• Higher Uptime
• Improved security & Website Performance

Set a top-level domain name for your site, such as,

• .com
• .org
• .net
• .edu
• .ac
• .ca(Canada)
• .in(India)

And so on.

Website Planning

After getting acquainted with the basic framework, you need to create a proper plan to design your website. The basics steps would be:

• Defining your target audience. It will help you reach the prospects/ clients/customers in a more refined way. You can’t reach everyone at once.
• Plan on your website pages as per your business needs. Suppose your site offers food & beverage services. So it should contain the following pages:
• Home page
• About us page
• Menu page(food & beverages list)
• Contact us
• Blog(for SEO purposes)

On top of that, you need to add a payment gateway to support online payments.

Mockup

A wireframe or a mockup is necessary to outline your business. You can use Photoshop or Fireworks to set the desired layout. You can also map it out with pen and paper.

Set your Budget

It is crucial to determine how much you can invest in your website. Availing

Digital Marketing Services for our business are like making a great investment for the future.

Assign Roles and Duties

Have your professional team for the designing, developing, and content writing work on it in a given timeline.

Create a content strategy

• It will help you define your goals and plan accordingly.
• Remain factual & focused on the target audience
• Define your primary & secondary keywords.
• Check on what content a site should contain (as per your business objective).
• It includes (but is not limited to) blogs, articles, guest posts, site content, etc.

Testing & Launching

Testing helps you focus on little details you have been missing until now and get rid of bugs. Your website must open properly on all browsers, including Firefox, Chrome, and Safari.

Wrapping Up

Website planning majorly involves staying user-oriented throughout to aid them with a great visiting experience along with feeding them with the desired information. It is a step-by-step consideration of all the business site aspects to drive great success in the future.