Custom discount trade show displays are among the most important promotional tools for exhibiting your products and services to potential customers. However, purchasing these items can be quite expensive, especially if you wish to have some really eye-catching displays. Instead of going for the more common trade show displays that you see at exhibitions all over the world, you can save a lot of money by opting for the more unique models.
These can be very impressive if they are designed properly and if they are able to attract the attention of the crowd during the show. But, the secret to achieving successful results is not just in their design and construction, but in their use as well.
Here are some of the ways in which you can make use of these inexpensive marketing tools to promote your products and services at a discount.
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It is not always necessary that discount trade show displays should only be used as a part of the overall promotional strategy. Indeed, their aesthetic beauty can complement the overall theme of any exhibition and give them an additional functionality. For instance, if you are holding an outdoor event, you can use custom displays that can be folded up and kept in a safe place for later use.
Apart from giving your exhibition a distinctive look, trade show exhibits can also be used to create brand awareness and to build your brand loyalty among customers. These items can be used to promote your company name at an event that is attended by a large number of people. For example, you can use fold down trade show booths to reach out to a niche audience. There are custom built fold-down trade show booths available that can accommodate your entire staff and to provide plenty of seating for visitors. They are highly customizable, so you can choose different designs and features that will serve to customize them according to your company’s unique needs and tastes.
For instance, if you are using them for tech show, you can easily display your gadgets for everyone to see it
A custom built booth has a number of advantages over other standard ones that can be used for exhibition purposes. Firstly, they do not pose the obvious safety risks posed by most standard types of trade show booth. Built with safety measures in mind, they have adjustable straps and sturdy metal trusses that can prevent the display from tilting to the point that the people sitting on it could fall or get trampled.
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Custom built, they are also easy to assemble, meaning that you can skip hiring a brigade of highly trained professionals. If you are good at DIY projects, you can build your own using readily available materials from your local hardware store or by ordering a kit online. The trusses used in these discount trade show displays are easily adjustable and can be made from various materials such as heavy gauge steel and aluminum. To learn more about these trade show booths check out this website.
Table top displays, on the other hand, offer a different type of discount trade show exhibit. These are usually referred to as flat pack exhibits because the entire unit is assembled in an indoor warehouse without the need for the temporary use of a vehicle. Some flat pack displays are built with wood panels covered in acrylic sheets. A common acrylic table top display includes a clear acrylic panel with an insert where a standard sized exhibition tray can be fitted. This allows the exhibitor to customize the table top display in many ways, such as height, width, shape and even color.
Flat pack exhibits are ideal for exhibits that do not have the space for assembling a full exhibit booth. Some of these displays include all the components that are necessary for a trade show booth including the table top display and acrylic exhibit booth. The total unit is then transported to the trade shows where it is ready for use. These flexible displays provide the company with a lower investment but the same amount of convenience and versatility.
Pop up displays are very easy to set up. Thus, picking these will generally serve you well if you can’t be bothered with assembling the display itself. Not only that, but customization is also very easy with pop up displays. From offering you a solid background to one that can shift and change, it can significantly impact your booth and the chance of attracting potential customers.
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Panel displays are exactly what they like. This is a type of trade display that comes with multiple panels that can be easily assembled. The great thing about this type is the fact that each panel can be customized. Each panel can hold a unique image, message, writing, or they can all be combined into a single graphic. Same as every other type previously mentioned, panel displays are easily customized and easy to set up. They come in all shapes and sizes and can include anything from two to ten and even more panels.
Hybrid displays are some of the more modern types that exist. These are growing in popularity by the year with many trade shows opting for hybrid displays as opposed to traditional ones. The great thing about these ones is that they can use anything from metal extrusions to graphics, counters, etc. You can combine multiple things into creating a state-of-the-art display that offers a great look and can market any product or service. Do make sure to research these ones as it is the most modern way to attend trade shows nowadays.
Among other types that we won’t get into in-depth mentioning include tension fabric displays, hanging displays, truss displays, banners, pipe and drape, and more.
Discount trade shows provide companies with the opportunity to expand their client base at affordable prices. By choosing one of the many different types of Discount trade shows displays available, companies can attract new customers and introduce new products to existing ones. The increased sales from sales at the shows will result in even greater profits.
